
How To Set Financial Targets That Actually Drive Behavior
About how to set financial targets that actually drive behavior, meaning clear, simple goals that people can act on immediately. Good targets correspond to genuine

About how to set financial targets that actually drive behavior, meaning clear, simple goals that people can act on immediately. Good targets correspond to genuine

When you’re ready to implement your business goals, follow a few straightforward steps to get started. Make sure these steps are tailored to your business
With 27 years of experience, Joel S. Smith, CPA helps business owners make sense of their finances and drive profitability. A UC Berkeley grad with a Master’s in Taxation, he’s a Certified Public Accountant (CPA) and Certified Management Accountant (CMA).
Joel has worked across industries like real estate, construction, and professional services. As a member of the CFO Project, he provides business owners with the clarity and strategy they need to grow.


