
What Profit Metrics Show Whether Your Business Is Actually Growing?
Key Takeaways Forget revenue — focus on profit metrics that demonstrate whether your business is truly expanding. Track gross profit, operating profit, net profit, and

Key Takeaways Forget revenue — focus on profit metrics that demonstrate whether your business is truly expanding. Track gross profit, operating profit, net profit, and

Key Takeaways You’ve got to get that profit, and cash flow are different thing. A company can be profitable on paper yet still face cash

Businesses misread their bank balance as cash flow health because the current bank amount reveals what is in the bank at one instant, not the

Your cash flow timing reveals operational weaknesses. When you audit the timing of cash flow in and out of your business, you frequently see holes

5 metrics that keep you focused on what matters provide specific means to measure progress and eliminate clutter in information-intensive work. Focusing on these key

Key Takeaways: Looking to boost your business’s financial health? Wondering how to enhance profitability through effective cost-management strategies? Dive into our latest blog post for

Key Takeaways: In today’s fast-paced business landscape, prioritizing the financial health of your company is crucial for long-term success. By focusing on maintaining a robust

Key Takeaways: Discover the vital link between good bookkeepers, accounting books, financial statements, and small business profitability. Efficient financial record-keeping by good bookkeepers not only

Key Takeaways: First-time small business owners must prioritize accounting and hire an accountant from day one to ensure financial health and success. Proper accounting practices

Key Takeaways: Money management is the lifeblood of any successful business. It can be worth the time and expense to properly manage your business finances.
With 27 years of experience, Joel S. Smith, CPA helps business owners make sense of their finances and drive profitability. A UC Berkeley grad with a Master’s in Taxation, he’s a Certified Public Accountant (CPA) and Certified Management Accountant (CMA).
Joel has worked across industries like real estate, construction, and professional services. As a member of the CFO Project, he provides business owners with the clarity and strategy they need to grow.


