
Role Of A CFO
Demystifying The Role Of A CFO: What Small Businesses Need To Know
Key Takeaways: A CFO, short for Chief Financial Officer, is not just another financial officer or manager. They are finance leaders who navigate the complex

Key Takeaways: A CFO, short for Chief Financial Officer, is not just another financial officer or manager. They are finance leaders who navigate the complex
With 27 years of experience, Joel S. Smith, CPA helps business owners make sense of their finances and drive profitability. A UC Berkeley grad with a Master’s in Taxation, he’s a Certified Public Accountant (CPA) and Certified Management Accountant (CMA).
Joel has worked across industries like real estate, construction, and professional services. As a member of the CFO Project, he provides business owners with the clarity and strategy they need to grow.


